February 16th, 2018
4 things every small business should do this year
As a business owner, you wake up every day with a purpose – to make your business succeed. This drive is what sometimes keeps you up at night and what makes you seek better ways to do what you do. With last year being history and this year looking good for gains, what steps have you taken to ensure that 2018 is a good one for your business?
Here are a few fundamental things you should do for your business this year:
February 5th, 2018
Non-profits: 5 ways to show your donors love this Valentine
In the non-profit sphere, you must know that donor retention is very important. It will cost much more to get a new donor than what it will cost to keep an existing one. That is why you must go all out this 2018 to keep your donors happy and content enough to keep supporting your cause.
Don’t be one of those organizations that reach out to donors only when you want something from them. When you are generous and show them how much their support means to you, you’ll be amazed how a little love can keep you in your donor’s heart.
For this Valentine’s Day, forget about asking – you have the rest of the year to fundraise, just give love. Think about those donors who you’d like to really appreciate. It could be your major donors, monthly donors or the longest donors you’ve had over time.
Pick the ones you want, and then use these strategies to cement your relationship with them:
January 24th, 2018
5 ways leaders can get to know their team better
Employee retention is a big issue for many organizations. To keep your employees, you must build a relationship with them. It needs to be more than getting them to perform certain work-related tasks or greeting them, you have to show genuine interest in your people. When you show your staff that you truly care, you give them a reason to stick around.
Here are a few ways you can genuinely get to know your employees and help them feel a connection with the company.
January 20th, 2018
3 things to avoid when creating surveys
Did you know that many people have a disdain for surveys? Why? Because most surveys try to sell the person something instead of presenting a legitimate question.
This unfortunate twist has caused more and more surveys, especially ones from legitimate businesses like yours to get sent to the trash without even a second’s glance. There are many reasons why people have come to dislike and distrust surveys. We’ll list a few of them so that you know what to avoid when putting your survey together.
Here we go…
January 20th, 2018
Reasons to use videos in your survey
They say a picture speaks a thousand words, but a video speaks a million words.
Why use only written words in your survey when you can speak a million words and communicate better to your audience?
Using videos in surveys is not new, but sadly underutilized. According to a study by National Centre for Research, video and film have featured in the development of social research in different sectors for years.
The study mentioned that researchers have used video for many years particularly in workplace studies, the learning sciences, and the home. “Research has used video to ask questions in a variety of sites including how social class and race are articulated in the school classroom; how museum visitors interact with one another and exhibits; how patients and General Practitioners manage consultations, including how digital resources, such as the Electronic Patient Record (EPR) shape these interactions”, the study revealed.